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Capital Design- Freemiums® is a FREE gift offered in a promotion to thank a donor. Also known as a premiums/promotional product, these FREE gifts are used in direct-mail campaigns to boost the response rate for nonprofit fundraising efforts. When thinking … Read More

Awareness ribbons are symbols used to raise awareness for various social, health, and humanitarian causes. The tradition of using ribbons to signify awareness dates back to the 20th century, with one of the earliest examples being the yellow ribbon tied … Read More

Fundraising with direct mail Freemiums® is an art that combines creativity, strategy, and donor engagement to drive success. Here are some best practices to ensure your campaign stands out and resonates with your supporters: 1. Understand Your Audience: 2. Compelling … Read More

In the ever-evolving landscape of fundraising. strategies, organizations are constantly seeking innovative ways to engage donors and increase contributions. One effective method that has stood the test of time is the use of direct mail Freemiums®, commonly known as donor … Read More