Founded in 1951, Barker Specialty has grown from a small family operation into one of the nation's leading promotional products companies. Freemiums is our dedicated division for nonprofit direct mail premiums.
At Freemiums, we create custom, high-impact premiums that elevate direct mail campaigns and deliver measurable results — all at competitive prices. With 75+ years of experience, we're known for designing meaningful thank-you gifts that inspire donors and support some of the nation's most recognized nonprofits.
Founded in 1951 by Herb and Gloria Barker, Barker Specialty grew from selling branded shirts and buttons into a full-service promotional marketing company. Now in its third generation, the company continues to thrive on the same values it was built upon — integrity, hard work, and genuine care for people.
Freemiums is Barker Specialty's dedicated division for nonprofit direct mail, combining decades of industry expertise with deep knowledge of what drives donor engagement and response.
From concept to mailbox, we handle every aspect of premium development and delivery.
Custom premium concepts tailored to your campaign goals, target audience, and organizational mission. Client artwork review to build brand awareness.
Expert procurement through our global network of vendors, freight forwarders, and overseas partners. Rigorous quality control on every project.
Individually poly-bagged, kitted, and mail-ready. Machine-insertable solutions that lower lettershop costs and meet postal regulations.
Experienced professionals dedicated to making your campaigns successful.
President
harrison@freemiums.comHarrison Barker serves as President of Freemiums, where he focuses on growth, innovation, and building lasting partnerships across the nonprofit and direct-mail fundraising space. He also helps lead Barker Specialty Company, a 75-year-old promotional marketing company, with a focus on strategy and transformation. Earlier in his career, Harrison was a Manager at Deloitte, bringing experience in consulting, operations, and organizational transformation to Freemiums.
Senior Advisor
gerry@barkerspecialty.comGerry Barker brings four decades of promotional marketing experience to Freemiums. He has been with Barker Specialty Company since 1986 and today serves as its President, helping grow the family business through a relentless focus on relationships, creativity, and service. At Freemiums, Gerry brings his deep product knowledge, sourcing expertise, and decades of industry experience to help clients find creative solutions that deliver results.
Sales & Marketing Executive
jludwig@freemiums.comWith two decades of experience, Jill Ludwig specializes in building multi-channel marketing campaigns, brand strategies, and custom promotional product solutions for agencies and their clients. She earned her degree in Public Relations and Spanish from Quinnipiac University, bringing a strong foundation in strategic communication to every engagement — driving meaningful connections and sustained client loyalty.
Director of Production & Operations
patrick@freemiums.comPatrick Breault brings over 12 years of production, logistics, and graphic design experience to the Freemiums team. He works closely with our network of vendors, freight forwarders, and overseas partners in the procurement, planning, production, and shipping of all projects to ensure quality control and timely deliveries. Our clients benefit from his creativity and expertise in design and product development — he is often called upon to assist in the design and development of a client's premium. Patrick has expanded services to offer client artwork review to better build brand awareness.
Barker Specialty Company proudly celebrates its 75th anniversary — decades of creativity, growth, and partnership in the promotional products industry. Founded in 1951 by Herb and Gloria Barker, the family-owned business has grown from a small operation into a full-service promotional marketing company serving clients across the country.
"This milestone is a reflection of the incredible clients and employees who have supported and believed in us throughout the years. We're deeply grateful for every relationship that's helped shape Barker Specialty into what it is today." — Gerry Barker, CEO
The company has been recognized with multiple honors including: Greatest Companies to Work For, Top 50 Distributors of Promotional Products in the USA, Top 20 Best Places to Work, and Family Business of the Year.
Tell us about your organization and campaign goals. Our team is ready to help.